British designer Paul Smith: ‘Nobody cares how good you used to be in fashion’

British designer Paul Smith: ‘Nobody cares how good you used to be in fashion’

The celebrated British fashion designer Paul Smith shared insights into his life and career with the BBC’s Colin Paterson. He showcased his eclectic collection of gifts from admirers and discussed his daily routine, emphasizing good manners and a surprising work ethic.

Daily Routine and Philosophy

Sir Paul begins each day with a 05:30 swim, followed by writing thank-you postcards to everyone who has included an address. He believes:

"Good manners is really important in business, especially for longevity."

To his surprise, he sometimes works on the shop floor of his Covent Garden store, connecting directly with customers.

Video and Further Reading

Watch the full video British designer Paul Smith: ‘Nobody cares how good you used to be in fashion’ (1 minute 21 seconds).

Read more about Paul Smith’s journey and learn from his unique perspective on How colourful stripes (and rubber chickens) helped Paul Smith conquer the fashion world.

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