I Paid £30,000 for an 'Influencer' Degree. Here's Why
BBC News reports on a unique degree program at Nottingham Trent University, where students learn content creation skills, from video production to audience engagement and monetization. Destiny McGowan, a recent graduate, shares her experience and the benefits she gained from the course, citing its industry connections and access to resources as significant advantages.
Degree Details:
- Cost: £9,790 per year for UK students (for Nottingham Trent and Brighton) or $14,724 (£11,000) annually at Arizona State University.
- Duration: Three years.
- Curriculum: Focuses on creating content for Instagram, TikTok, YouTube, and beyond, as well as building audiences and monetizing content.
Perspectives:
Destiny McGowan:
- Believes the degree provided valuable transferable skills in both social media and business.
- Has already started earning money as a content creator, with clients ranging from personal posts to live selling on TikTok.
Knightenator (UK Content Creator):
- Questions the value of such degrees, suggesting that free online resources are readily available for aspiring creators.
- Believes success comes from drive and finding your niche, not from a specific degree.
Aiesha Beasley (US Content Creator):
- Agrees with Destiny, stating that the degree offers skills and connections crucial for building a successful content creation career.